Join us for an exciting and engaging session, as we unveil Concordia University Irvine's WSCUC reaffirmation campaign, aimed at elevating awareness and celebrating the immense value of accreditation within our Concordia community. This session explores the creative strategies designed by undergraduate students centered on our theme of Citizenship: Wise, Honorable, and Cultivated. Learn how we developed a supporting message, identified audiences, determined message delivery channels, set the campaign voice and tone, and much more. Be inspired to embark on your own accreditation journey and instill a shared sense of pride in the vital work of maintaining and advancing academic excellence.